What we offer

Custom AI software for sales teams.

We build software for lead response, sales call review, prospect research and client onboarding. Each build fits your sales process and connects to the tools your team already uses.

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Find your starting point

Which part needs help?

Lead response

New leads wait too long

Software that answers enquiries, checks whether a prospect is a good fit, books appointments and follows up.

Today’s problem

Enquiries wait in inboxes. Follow-ups depend on someone remembering.

What we could build
  • Answer using your business information
  • Check fit and agree the next step
  • Update the record and follow up
What your team gets

Your team gets the conversation, the customer's details and a clear next step.

Call review

Nobody reviews the sales calls

Software that reviews recorded calls against your sales approach and helps managers prepare coaching.

Today’s problem

Managers hear a few calls. Useful feedback stays buried in the rest.

What we could build
  • Read the call transcript
  • Check the conversation against your criteria
  • Show the evidence and coaching points
What your team gets

Managers get specific points to review, with the call evidence beside them.

Prospect research

Research eats your reps’ day

Software that researches companies, checks them against your customer criteria and prepares information your team can use.

Today’s problem

Reps switch between websites and spreadsheets before deciding who to contact.

What we could build
  • Gather information from agreed sources
  • Check each company against your criteria
  • Save findings and flag missing evidence
What your team gets

Your team gets a researched list with sources and uncertain details flagged.

Client onboarding

Getting new clients started takes too much admin

Software that collects details, checks documents and prepares client files for your team to review.

Today’s problem

Staff chase documents and copy the same details between forms and files.

What we could build
  • Read and match the client’s information
  • Check what is missing and prepare the files
  • Update the record and tell the right person
What your team gets

Your team gets a client file with missing information and review steps clearly marked.

Built around your business

Your process sets the rules.

Channels, information, approvals and connections are choices we make with you. You can start with one task and add more later.

Lead response
Your channels, answers, qualification rules and handover points.
Call review
Your sales script, scoring criteria, reports and recording tools.
Prospect research
Your target customer, approved sources, review rules and existing tools.
Client onboarding
Your forms, templates, checks, permissions and staff approvals.

Paid trial, build, run

How we start, build and support your software

Start with one part of the work. We agree what to test before a full build, and who looks after it afterwards.

  1. 01

    Talk through the problem

    On a 20-minute call, we look at your process and check whether your existing tools could do the job.

  2. 02

    Test a paid trial

    We agree a small scope, price, timing and success criteria before building a trial around your work.

  3. 03

    Build and test it

    If the trial supports a full build, we develop the software and test normal work, unusual cases and handovers to your team.

  4. 04

    Run and improve it

    After launch, we monitor the software, fix problems and agree improvements as your process changes.

Tell us where work gets stuck

Let’s look at your sales process.

Bring the problem and the tools you use today. We will help you decide whether a custom build makes sense.

Book a 20-minute call